Create a tracking link for partners

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Affiliate tracking links are crucial for measuring performance, ensuring partners receive their commissions, and increasing sales. By using trackable links, you ensure that the partner is promoting a specific product or offer effectively while ensuring accurate reporting for your affiliate program.

Our Link builder tool allows you to create two types of tracking links:

  • Individual links to be used only by a specific partner, or

  • General links that can be shared with and used by any partner.

Follow the steps below to create a unique deep link for any product or category page on your site:

  1. In the platform navigate to Campaigns >  Link builder.

  2. Enter the Destination URL: Copy and paste the product or category page URL you want to make trackable.

  3. Add to campaign: Select an option from the list of your active campaigns or create a new campaign.

  4. Share with partner:

    • If you’re creating a link for a specific partner, type the name or ID of the partner you wish to create the link for.

    • Leave the box blank to generate a general tracking link that any partner can use. You’ll notice that !!!id!!! variable will be displayed within the link.

      Note

      Partners must replace !!!id!!! with their partner ID before using the link. To add the partner ID automatically, select a partner from the Share with partner field.

  5. Click on Create link: You can choose to either export your link in URL or HTML format

  6. Before you copy your link, you can shorten the URL or customize the text displayed to your audience if you've selected the HTML format.

    Note

    The shorten link feature only works with partner-specific URLs.