Overview
The Publisher Performance report gives you a clear view of how each of your partners is contributing to your program. Use it to compare partner performance, track key metrics, and make informed decisions about your affiliate program.
Accessing the report
To access the Publisher Performance report, go to Reports in the left-side navigation, then select Performance > Publisher.
Filtering the report
Use the filters at the top of the report to narrow down your data. Select an option from each dropdown, then the report updates automatically.
Calendar Date - Select the time period you want to view. The default is This month. Use the clear (X) button next to the selected date to reset the filter.
Publisher Name - Filter by one or more specific partners.
Publisher Tags - Filter by tags assigned to your partners. If you haven’t created any publisher tags yet, this filter shows No data.
Transaction Status - Filter by the current status of transactions, such as pending or approved.
Transaction Type - Filter by the type of transaction recorded, such as a sale or bonus.
Reading the report
The report is made up of three sections: a KPI summary, charts, and a data table.
KPI summary
At the top of the report, you can see the following headline metrics for your selected filters:
Clicks - Total number of clicks across all partners.
Total Transactions - Total number of transactions recorded.
Total Revenue - Total revenue generated through your partners.
Total Commission - Total commission paid or owed to your partners.
Active Publishers - Number of partners currently active in your program.
Charts
Two charts are displayed beneath the KPI summary.
Total Transactions - A bar chart showing your top partners ranked by transaction volume.
Total Transactions by Publisher Type - A chart breaking down transactions by partner type, such as ad networks, cashback, comparison sites, content creators and influencers, e-mail, editorial, media brokers, and retargeting display.
You can customize what the charts display. You can choose the metrics such as Clicks, Total Revenue, Total Commission or Total AOV. You can also change how data is grouped by selecting Publisher Type, Publisher Parent Type, or Publisher Tags, giving you a high degree of flexibility in how you analyze partner performance.
Data table
The data table beneath the charts shows a detailed breakdown by partner. The table includes the following columns:
Publisher Name - The name of the partner
ROI - Return on investment for each partner
CPA - Cost per acquisition
CPC - Cost per click
Clicks - Number of clicks driven by the partner
Total Transactions - Number of transactions attributed to the partner
Total Revenue - Revenue generated by the partner
Total Commission - Commission attributed to the partner
Exporting the report
To share or save your data, click the Export button in the report. The following options are available:
Download PDF
Download PNG
Send email once
Schedule recurring email - Set up automatic email delivery of the report on a recurring basis.
Tip
Use Schedule recurring email to keep your team up to date automatically - no need to log in and export the report manually each time.