---
title: "Publisher Comparison report"
slug: "publisher-comparison-report"
updated: 2026-08-11T15:48:18Z
published: 2026-08-11T15:48:18Z
canonical: "help.awin.com/publisher-comparison-report"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://help.awin.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Publisher Comparison report

> [!CAUTION]
> Platform availability
> 
> This article refers to functionality currently available only on Awin Classic.

> [!NOTE]
> Plan availability
> 
> This report is available only for Awin Access customers.

## What is the Publisher Comparison report

The Publisher Comparison report offers an opportunity to understand the performance of either all of your partners, a single partner, or multiple partners through the use of [publisher tags](/advertisers/docs/publisher-tags).

Unlike the [Publisher Performance report](/advertisers/docs/publisher-performance-report) which reports on all partners, the comparison report shows direct comparisons between different partners’ performances and helps you:

- Identify your top and bottom performers.
- Analyze performance of seasonal campaigns or promotions.
- Identify areas for improvement.

## Filtering the report

You can use the below filters to narrow down the data:

- **A From** and **A To** - Select the first time period you want the report to compare.
- **B From** and **B To** - Select the second time period you want the report to compare.
- **Based On** - Choose to base the report on the date of the original transaction or the date the transaction was validated.
- **Publisher** - You can select up to 25 partners to compare.

When ready, click **Generate Report** to see your results.

## Understanding the report

The report includes the following data:

- **Clicks:** Number of clicks generated in the time period selected.
- **Total Quantity:** Total in sales generated in the time period selected.
- **Total Value:** Total in revenue generated in the time period selected.
- **% Change:** Change, by percentage, within the time periods selected from A to B.
- **Grand Totals:** Total number of clicks, sales, and revenue within the chosen period from A to B. Followed by the change in percentage. This percentage figure is useful when you have run a seasonal campaign or promotion and want to understand how this has impacted your performance.

## Exporting the report

After you generate the report, you can export is as either CSV on Excel spreadsheet.

1. Hover over **Options** in the top-right corner of the report and select your required output.
2. Open the report from your browser’s downloads folder.