This article explains why it’s important to monitor your account balance during peak periods to prevent your partner links from going offline and impacting your program performance.
Note
The following article is only applicable for ShareASale upgraded programs.
Avoid program disruptions during peak period
Adjusting your deposit amounts ahead of peak sales periods ensures your affiliate program remains active and uninterrupted. When sales volumes rise, your account balance can deplete quickly.
If you know a flash sale, promotion, or seasonal surge is coming, it’s best to fund your account with more than your usual deposit. This proactive step ensures you can handle higher transaction volumes without disruption.
During these times, closely monitor both your Transactions report and account balance to stay on top of funding needs and avoid downtime.
By increasing your deposit amount, you create more buffer in your account, which:
Reduces how often deposits are triggered.
Minimizes the risk of falling below a $0 balance.
Keeps affiliates continuously supported during busy times.
To adjust your deposits or add more funds to your account, navigate to Account > Billing > Pre-payment settings within Awin Classic.
How much should you deposit
We recommend depositing at least 50% of your program’s average monthly costs at a time. This helps limit prepayment requests to fewer than two per month.
Example:
Monthly program costs: $5,000
Recommended deposit: $2,500
Minimum balance to maintain: $1,250
To check your monthly program costs, you can refer to the Transactions report.
Explore our guide on preparing for peak period for more tips how to optimize your program and obtain the best results.